| Theory | Units of Measurement | Information in a single observation | Information in the "average" observation |
| Classical Statistics | Probability | p-value | a, b,
Power of the test |
| Bayesian Statistics | Money or Utility | Value in Exchange,
Value in Use |
EVSI (Expecyed Value of "Sample" Information) |
| Information Theory | Binary Digits ("bits") | Self Information S(e) | Entropy H |