MBA 8993
Strategic and International Management

This is the homepage of Prof. William C. Bogner's Strategic and International Management class in the Summer Semester of 2004.


 
Click here for a downloadable copy of the latest version of the Course Syllabus in Word format.

Here is a handout on the Term Paper for the Group Project.

Here is a handout on the Oral Presentation

Here is a list of the Companies Taken thus far for the project and the dates of the presentations for each industry.

Here is a copy of the Peer Evaluation form.  Hard copies will also be brought to the last day of class.  All students MUST fill out a Peer Evaluation form and turn it in to receive a grade.

Case Handouts

The Ready-to-Eat Cereal Industry

Southwest Airlines 1996: Just Plane Smart

Wal*Mart Stores, Inc.

Apple Computer 2002

The Wall Street Journal: Print versus Interactive

Saturn: A Different Kind of Car Company

Philips versus Matsushita: A New Century, A New Round

Newell Company:  Corporate Strategy

GE’s Two Decade Transformation: Jack Welsh’ Leadership