This is an introductory course in (distribution) logistics which deals with the managemenbt of the flow of goods (inventory), services, and related informtion among members in the supply chain (i.e., suppliers, manufacturers, distributors, retailers, logistics service providers and the end customer).

As the beginning graduate course in the marketing area, this course provides a comprehensive examination of the marketing process as it pertains to the creation and movement of goods, services, and ideas throughout the global economy.

Business logistics is viewed as the task of designing, implementing and controlling the cost effective flow and storage of goods and related informtion to meet requirements of customers in the supply chain (i.e., suppliers, manufacturers, distributors, retailers, logistics service providers and the end customer).