Naveen Donthu (www.donthu.com) is the Katherine S. Bernhardt Research

Professor and Professor of Marketing at Georgia State University.

Donthu received his Masters in Management Science and Ph.D. in Marketing from

the University of Texas at Austin. Dr. Donthu's expertise are in marketing research,

consumer research, advertising, cross-cultural issues, and electronic commerce. He

has published over 60 research papers in leading marketing and advertising

journals including Marketing Science, Management Science, Journal of Marketing,

Journal of Marketing Research, Journal of Consumer Research, Journal of the

Academy of Marketing Science, Journal of Advertising, Journal of Advertising

Research, Journal of Retailing, and Journal of Business Research. He has also

published over 50 papers in national and international conference proceedings

Dr. Donthu’s teaching interests are in the areas of New Product Development and

Management, Marketing Models and Research Methodology, Marketing

Engineering, International Marketing, and Internet Marketing

Professor Donthu has consulted for several national and international companies

such as Apple Computers, Marriott Corporation, Southern Company, BellSouth,

UPS, Chick-fil-A, and ServiceMaster and presented executive seminars to managers

from many countries. Naveen has received industry support and several academic

grants to conduct research.

Naveen received the Georgia State University Outstanding Faculty Achievement

Award (university-wide award for extraordinary achievement in teaching, research

and service). Over the years he has also received several GSU Robinson College of

Business Faculty Recognition Awards for Research, Teaching and Service.

Dr. Donthu is the doctoral program coordinator for the Marketing Department at

Georgia State University. He serves on the editorial boards of the Journal of

Marketing, Journal of Consumer Research, Journal of the Academy of Marketing

Science, and and Journal of Business Research. He is an active member of the

American Marketing Association (AMA) and the Institute for Operations Research

and Management Science (INFORMS).