Present:
October 23 & 24, 2007
Georgia State University Student Center
Partial List of Participating Corporations:
AT&T - Coca Cola - Cox Communications - DuPont - Earthlink - General Electric - Home Depot - IBM - Imerys - Kimberly-Clark - MeadWestvaco - Motorola - Newell Rubbermaid - Pitney Bowes - Procter & Gamble
CLE CREDITS APPROVED:
GA: 12 General & 1 Ethics
FL: 17 General & 1 Ethics
FL: 17 IP Certification
Click here for Brochure (pdf)
Day 1 - October 23, 2007 – Keeping Your IP House In Order
How to Start a Quality Corporate Intellectual Property Program
Managing Employee IP Legal Issues: Contracts, Incentives, Theft, Brand
How do companies manage various employee-related IP issues? What are the best practices for managing contractual IP issues, employee incentives for encouraging participation in IP identification and protection, preventing theft of IP and branding considerations?
Panelist: Perry Binder, Georgia State University
Tools and Services for Effective IP Management
Practically speaking, various types of software and professional services are routinely used everyday to maintain successful IP programs, so what are the pro’s and con’s of the latest software products and services, including personal productivity software, IP management services, etc.?
Insourcing IP Legal Work: Balancing Between Inside and Outside
Some corporations are bringing more legal work in-house, while others maintain strong reliance on outside counsel. What are the advantages and disadvantages of bringing different types of IP work in-house, and what does the future hold for most corporations?
Day 2 - October 24, 2007 – Looking Outside Your IP House
MANAGING AND RESPONDING TO AN EVER-GROWING NUMBER OF LICENSING OFFERS
How do most companies actually handle and manage an ever-growing number of licensing offers? Are there standard procedures that are being developed to respond to (or ignore) such offers? Have recent court decisions affected such procedures or best practices?
Leveraging IP For Real Value
What are the elements of successful outlicensing programs? What are the roles of inside and outside counsel in such programs? How do recent cases affect the possibility of obtaining licensing revenue? What other types of value that can be obtained and realized through such efforts?
Quality and Value Measurements for IP: What We Need to Know
What are the latest quality and value metrics for IP? What should attorneys be aware of when drafting patent applications and helping create quality IP assets? What will help companies achieve the highest IP portfolio quality and value rankings for their industries?
Building Business Cases: IP in Ethical Negotiations and M&A
What is the proper role and responsibilities for IP attorneys during business negotiations and regarding mergers and acquisitions? What are the rules of the game, and what are the real meanings and implications of various terms and positions?