Car maker/car dealer web referral case*
To:
Car maker and car dealers
From:
[student name(s) here]
Re:
Recommendations for web site referrals
Date:
August 20, 2009

Recommendation to car maker

[paragraph to car maker here]

Recommendation to car dealers

[paragraph to car dealers here]
 

** Directions for completing this memo

  1. Perform the querying, paying attention to the results.
  2. Complete this memo to management of the car maker and car dealers recommending any changes you believe would improve their use of web referrals. Justify your recommendations by offering the results of querying the database. Write one paragraph for the car maker and one paragraph for the car dealers. Work in a group of students but publish your own memo. The memos from your group members may be identical or different--your choice!